American Fitness Promotes Heart Health: Elliptical Trainers Not Just for Weight Loss

Portland, OR - April 17, 2012 - Fitness equipment shoppers often state that the reason they are looking for exercise equipment it to lose weight or to improve physical appearance. American Fitness wants to remind individuals of an important and sometimes overlooked reason to start and maintain an exercise program: heart health. According to the American Heart Association (AHA), 1 in 2 men and 1 in 3 women are at risk for heart disease. This is a shocking statistic, yet many do not even think of heart health as a motivator for working out. Exercising on elliptical trainers can mean much more that just improving looks. It can make a real difference in improving overall health. American Fitness encourages people to learn more about heart disease and how a regular exercise program can change lives.

Risk factors for heart disease include obesity, physical inactivity, poor nutrition, smoking, high blood pressure, high cholesterol, and diabetes. One of the first steps to improving heart health is getting active. Regular cardiovascular exercise that works the heart and lungs is important. This can include everything from walking around the neighborhood to working out on treadmills, exercise bikes, or rowing machines. The AHA recommends 30 minutes of moderate exercise a day, at least 5 days a week. This may seem like a big commitment, but the activity can be broken into smaller 10-15 minute chunks to work it into a busy schedule. Individuals who live in extreme climates or find gym memberships inconvenient can benefit from having a piece of cardio fitness equipment in the home. American Fitness has experience recommending elliptical trainers, treadmills, rowing machines, and exercise bikes to fit different budgets and physical requirements.

“Cardiovascular disease can have devastating effects on individuals and their families and friends,” said Ron Thompson, President of “It is never too early to start taking steps for living a longer and stronger life. Regular exercise and maintaining at least a moderate level of fitness are vital for developing a healthy heart. Our fitness equipment experts can help customers choose cardio equipment to defend against heart disease and live a healthier lifestyle.”

Pursuing an active lifestyle is important for all ages. With obesity on the rise, children need to learn heart-healthy habits now to protect them from heart attack and stroke later in life. The key is to make exercise fun and accessible. One option is to join a fitness class or other organized program. Popular programs, such as interval training or CrossFit, utilize equipment like rowing machines to ensure a good cardio workout. Swimming, cycling, and dancing are other great options that can be pursued as part of a group or individually. But, the most important step is just getting started. To help promote heart-healthy lifestyles and get customers on the road to better fitness, all treadmills and elliptical trainers are available with free shipping from

About American Fitness

American Fitness is a leading retailer of home and commercial fitness equipment. Headquartered in Portland, Oregon, is the chosen provider of fitness and exercise equipment for schools, hotels, public service agencies, and US military organizations across the United States and abroad. American Fitness specializes in custom gym and fitness center design using top brand equipment including home gyms, treadmills, elliptical trainers, weights, and other popular exercise equipment. With a focus on service and customer satisfaction, American Fitness seeks to support individuals and organizations in achieving fit and healthy lifestyles.

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